Director of Parent Engagement
Tabor Academy, Marion, MA
Summary: Tabor Academy seeks a Director of Parent Engagement to manage and increase parent participation in the Fund for Tabor, develop a comprehensive calendar of parent programs and events designed to support Tabor’s mission, strategic initiatives, and goals, enhance engagement opportunities among current parents and guardians, and develop and grow a robust Parent Association (PA) and Parent Leadership Council (PLC). This position will report to the Director of Advancement and partner with the Associate Director of Advancement, Major Giving. This is a full-time, 12-month, salaried position. The ideal candidate will have experience in parent engagement and fundraising; building and growing programs, identifying, cultivating, soliciting, and stewarding donors, and recruiting and motivating volunteers.
Reports to: Director of Advancement
- Develop a comprehensive strategy that best engages current parents and guardians, in the life of the school and maximizes giving potential. Lead the development, planning, and execution of parent programs and special events strategically designed to integrate parents and guardians into school life and provide incentives to support Tabor’s mission, strategic initiatives, and priorities.
- Manage Parent Association volunteers. Identify, recruit, train, steward, and retain class volunteers with a focus on increasing current parent participation in the Fund for Tabor.
- Manage a portfolio of 50+ annual giving prospects and donors. Identify, cultivate, solicit, and steward gifts to the Fund for Tabor and other initiatives with the goal of increasing the number of parent donors and total dollars year-over-year.
- Work closely with the Head of School, Director of Advancement, Associate Director, Major Giving, and members of the Board of Trustees to identify a pool of parent prospects capable of making gifts commensurate with membership in the Parent Leadership Council – $5,000 or more.
- Work with the Director of the Fund for Tabor to coordinate messaging to these key stakeholders as a part of the annual fund appeal process. Strategically engage parent volunteers in parent giving initiatives and Fund for Tabor outreach.
- Assist with the production of Fund for Tabor collateral pieces and outreach strategies that speak specifically to current parents and guardians, former parents, and grandparents, including solicitations and appeals.
- In coordination with the Associate Director of Advancement, Major Giving and Director of Stewardship, research and identify new parent prospects, annually.
- Partner with members of the school community, including faculty, senior leadership, and fellow advancement officers to identify funding opportunities and create appropriate engagement strategies.
- Provide a strategic vision, including short- and long-term planning, to grow, strengthen, and sustain parent engagement and participation.
- Oversee all aspects of parent programs events from inception to execution, including strategy, scheduling, planning, communication, and partnerships with internal constituents and departments.
- Partner with the Head of School, Director of Advancement, and other important internal stakeholders, including deans, department directors, and faculty, to foster greater communication, connectivity, and community among Tabor parents.
- Utilize detailed analytics from Raiser’s Edge to inform decisions and develop best practices regarding parent engagement strategies. Track visits, produce contact notes, code relationships, and conduct appropriate follow up. Work to maintain the accuracy, integrity, and institutional memory of the school’s database.
- Perform other duties as assigned.
Skills and Requirements:
· 5+ years of experience working in Advancement with an emphasis on parent engagement and fundraising, project management, and donor relations. Broad knowledge of best practices in annual giving and parent relations, including programs and events.
· A demonstrated track record of successfully managing multiple projects simultaneously, and the flexibility necessary to adjust in the moment as the needs of the job may fluctuate.
· Ability to work independently on projects, as well as collaboratively and cooperatively interdepartmentally and as a member of a professional team, while maintaining a positive attitude. Must be exceptionally self-motivated and directed.
· Strong managerial and leadership skills, especially where it applies to volunteer management.
· Possess outstanding interpersonal, writing, and communications skills, characterized by the ability to listen skillfully and act with a strong customer-centered mindset.
· Proficient in Raiser’s Edge Classic and NXT, Google products, Zoom, Microsoft Word and Excel, and social media platforms.
· Demonstrated ability to use good judgment in handling confidential and sensitive information.
· Natural ability to establish a rapport with donors within the parent community.
· The ability to build professional and valuable relationships with faculty, staff, and external constituents.
· Available to travel and work nights and weekends.
Tabor Academy does not unlawfully discriminate on the basis of age, gender, religion, race, color, sexual orientation, gender identity, genetic information, pregnancy or pregnancy-related condition, disability or national or ancestral origin in the administration of its educational policies, scholarship and loan programs, athletic and other Academy-administered programs, or in the administration of its hiring and employment practices.